Marcos Baer, Publisher, Portada Online

Forum Moderator

Screenshots_2014-03-03-17-02-03Marcos oversees editorial and sales. He is based in Portada’s NYC headquarters. Prior to launching Portada in 2003, Marcos worked in both the media and finance sectors. He occupied leading roles at the Spanish edition of The Wall Street Journal, in Spain’s newspaper Cinco Dias and at SwissRe. He is an MBA, and a CFA. Marcos is a print junkie and also loves all things digital media. He also is passionate about everything related to New York City and loves to play tennis.

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Urpi Pariona, Google US Hispanic Account Strategist

Urpi ParionaForum Panelist

Urpi Pariona is an account strategist on the US Hispanic team at Google. In this role, she focuses on providing data and insights that shape the marketing strategies of Fortune 500 clients that want to reach the Hispanic audience in the United States. Prior to joining Google in 2013, Urpi was Regional Hispanic Press Secretary for Virginia, Ohio, and D.C for Barack Obama’s 2012 Presidential campaign. Urpi earned a bachelor of arts degree in political science from Yale University.

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Gloria Ramirez McVorran, Patient Navigator Specialist

Gloria RamirezEarly in her career served in the area of television producing and directing documentaries and commercials to the Ministry of Culture , Health , Mines and UNICEF. In 2000 the American Cancer Society offered to join the program for the prevention of breast cancer with the Latino community in NY; there she confronted the great ignorance that exists in the Latino population regarding health issues especially cancer and her career took a turn around the health industry.

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Bethsy Morales-Reid, Health Advocacy Manager

Forum Panelist

Bethsy is the Health Advocacy Manager at the Hispanic Federation. Ms. Morales-Reid leads the Latinos Unidos Contra el SIDA (LUCES) advocacy coalition, while also developing healthy living programs and health advocacy strategies. Prior to the Hispanic Federation, Ms. Morales-Reid led various programs within the Research and Evaluation Department, including National Hispanic Hepatitis Awareness Day, at the Latino Commission on AIDS.

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How Do We Talk to Children About the Unspeakable?

Our hearts and our prayers go out to the families of the children, teachers, and staff of the Sandy Hook Elementary School in Newtown, Connecticut. A tragedy like this is impossible to comprehend.

Parents and caring adults can help children process information in a way that is appropriate to their age. Martha Edwards, Ph.D., Director of the Center for the Developing Child and Family, shares some ways to help children cope in these difficult times below.

Lois Braverman
President & CEO


Martha E. Edwards, Ph.D.
Director, Center for the Developing Child and Family

I was in my office this morning with parents of a 7-year-old. On the way to school, after a brief reference to the Newtown shooting on the radio which his mom turned off immediately, he broke the news to her that “something happened” and told her what he had learned from other children the day before.

This is a poignant reminder that we can’t always control the information our children receive and they can easily get the wrong idea. This boy assumed his mother’s silence about the event meant that she didn’t know about it and it was his job to tell her as gently as he could what had happened.

They went on to have a meaningful and developmentally appropriate conversation about what happened at the Sandy Hook Elementary School last Friday.

How do we talk about the unspeakable? If we can’t make sense of it ourselves, how can we help our children make sense of it?

We don’t know why this happened, and we may never know what was in the mind and heart of the shooter, but we can help our children process their own experience and to feel they are not alone in their reactions. Here are some ways of helping children in these difficult times:

  • Put away newspapers with huge headlines of the shooting and avoid the 24 hours news cycles that focus heavily on the event. Be the main source of information for your child. Newspapers and TV are not geared toward children’s sensibilities and need to be limited as much as possible.
  • Find out what your children know already and give them opportunities to ask whatever questions they have. Answer honestly and simply. Children don’t need too much detail.
  • Children may need several very small conversations rather than one big one. An important aspect of these conversations is that they know that you know what happened and will join the adults in figuring out what to do about it. This will reassure them and contribute to their feelings of safety and security.
  • Share your own feelings with your children, which will give them a model for paying attention to their own feelings. Feelings of sadness and empathy for the children and their families will be most helpful at this point, rather than airing your own outrage, anger, and helplessness.
  • Some children may worry that they could get so mad that they might hurt someone. Acknowledge that anger is a powerful emotion that we all feel at times. Let them know that you understand and are there to talk about these feelings and help them decide what to do.
  • Let them know that the grown-ups around them are thinking hard about what to do about this and working on solutions that will make things better in the future.
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