Marcelo Rodriguez, Managing Partner

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Marcelo Rodriguez

Marcelo’s experience with the Internet dates back to 1995. Some of his first projects were with Coca Cola, Lloyds Bank of London in Ecuador, and the Ecuadorian Tourism Ministry.  Marcelo relocated to the US to expand his knowledge base and establish business connections.

Walter Ventosilla, Creative Director

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With over 20 years of experience in content marketing, branding, community health communications and ESL (Education, Information and Communication),  Walter has worked with many health organizations such as office of Communications at the Pan American Health Organization in Peru (PAHO, UN) to support the Ministry of Health, Social Security Institute in Peru.

Oscar Acero, Director of Technology

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Currently, Oscar Acero serves as Director of Technology, taking in charge the development of the technology for projects of Grupo Parada. Oscar’s work includes advanced e-commerce sites, complex online communities, sophisticated intranets to connect employees from different clients.

Ronald Bautista, Digital Media Strategist

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Ronald BautistaAn entrepreneur and philanthropist, Ronald Bautista is the Director of Digital Media Strategies at Grupo Parada. At Grupo Parada, Ronald acts as a consultant to clients and media teams, and has been responsible for leading the strategic communications planning for clients like the Woodrow Wilson National Fellowship Foundation, Hispanic Educational Technology Services, Organizacion Juventud Ecuatoriana, and the Association of Hispanic Healthcare Executives. Bautista has worked with various teams to develop integrated, innovative strategies to connect these education and health institutions with the US Hispanic Market.

Silvia Echeverría, Communications Strategist

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Silvia Echeverria

Silvia Echeverría is the Communications Strategist at Grupo Parada. She analyses and promotes new ways to optimize and promote the client’s product or services through integrated marketing and communications campaigns. Silvia also integrates core practices of Public Relations to the client’s strategic plan – this approach combines search engine optimization (SEO) and public relations (PR), enabling clients to generate sales and leads.

Contact Grupo Parada, LLC

877.762.6322
555 Fifth Ave 14th Fl
New York, NY 10017
corporate@grupoparada.com